About Wydin

Wydin helps you publish tenders and connect with companies, promoting equal opportunities without pre-selection filters or commissions. It enables businesses to streamline transactions through structured conversations around offers and tenders.

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Before ReachUP

Wydin is a small company that did not have the time to focus on lead generation. Although they understood the importance of generating new leads to drive revenue, their current lead sources were mainly inbound through LinkedIn. This showed there was demand and an opportunity to do outbound and generate new subscriptions.

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After ReachUP

Wydin had a strong offer and a very clear idea of their ICP. Our main target was simply to execute the strategy effectively. We targeted very niche personas in the marketing agency industry with a relevant offer and saw immediate traction with impressive numbers we had not seen before in cold email campaigns:

Results

• 2704 emails sent

• 361 replies (33% reply rate)

• 293 positive replies (81% of replies)

• 80+ meetings booked

• 60 direct subscriptions (50% of positive replies)

More informations in the video below