FAME Podcast : $800k+ pipeline added with SaaS businesses

Michael Twiddy

Head of Growth at Fame

$800k+ pipeline generated with SaaS businesses

$800k+ pipeline generated with SaaS businesses

$800k+ pipeline generated with SaaS businesses

About Fame

Fame is a B2B podcast production agency helping companies build industry-leading shows to grow authority and pipeline. They focus on long-term brand and revenue impact, working mostly with fast-growing SaaS companies.

Before ReachUP

Fame had already built a solid reputation in the podcast space. However, their outbound efforts were inconsistent and not scaling. Their team wanted to target high-value SaaS companies with a strong LTV (~$20,000), but lacked the bandwidth and tools to reach them predictably.

They were relying on referrals and inbound marketing and came to us to launch a structured outbound engine that could deliver consistent, high-quality meetings.

After ReachUP

In just a few months, we helped Fame build and execute a high-performing cold outreach engine. We created multiple targeting layers based on company stage, funding, podcast maturity, and marketing team structure.

We scraped niche datasets that included VPs and Heads of Marketing, Brand, Growth and Business Development. Our messages were tailored and sequenced to build relevance and trust over time.

As a result

we generated over 40 qualified meetings with decision-makers from top-tier SaaS companies such as Gear, Brainly, Contentsquare, and Pearl — creating a pipeline valued at over $800,000.

Key Results $800k+ pipeline generated

40+ meetings booked with high-LTV SaaS companies

Fully scalable outbound engine now in place

Video

About Fame

Fame is a B2B podcast production agency helping companies build industry-leading shows to grow authority and pipeline. They focus on long-term brand and revenue impact, working mostly with fast-growing SaaS companies.

Before ReachUP

Fame had already built a solid reputation in the podcast space. However, their outbound efforts were inconsistent and not scaling. Their team wanted to target high-value SaaS companies with a strong LTV (~$20,000), but lacked the bandwidth and tools to reach them predictably.

They were relying on referrals and inbound marketing and came to us to launch a structured outbound engine that could deliver consistent, high-quality meetings.

After ReachUP

In just a few months, we helped Fame build and execute a high-performing cold outreach engine. We created multiple targeting layers based on company stage, funding, podcast maturity, and marketing team structure.

We scraped niche datasets that included VPs and Heads of Marketing, Brand, Growth and Business Development. Our messages were tailored and sequenced to build relevance and trust over time.

As a result

we generated over 40 qualified meetings with decision-makers from top-tier SaaS companies such as Gear, Brainly, Contentsquare, and Pearl — creating a pipeline valued at over $800,000.

Key Results $800k+ pipeline generated

40+ meetings booked with high-LTV SaaS companies

Fully scalable outbound engine now in place

Video

About Fame

Fame is a B2B podcast production agency helping companies build industry-leading shows to grow authority and pipeline. They focus on long-term brand and revenue impact, working mostly with fast-growing SaaS companies.

Before ReachUP

Fame had already built a solid reputation in the podcast space. However, their outbound efforts were inconsistent and not scaling. Their team wanted to target high-value SaaS companies with a strong LTV (~$20,000), but lacked the bandwidth and tools to reach them predictably.

They were relying on referrals and inbound marketing and came to us to launch a structured outbound engine that could deliver consistent, high-quality meetings.

After ReachUP

In just a few months, we helped Fame build and execute a high-performing cold outreach engine. We created multiple targeting layers based on company stage, funding, podcast maturity, and marketing team structure.

We scraped niche datasets that included VPs and Heads of Marketing, Brand, Growth and Business Development. Our messages were tailored and sequenced to build relevance and trust over time.

As a result

we generated over 40 qualified meetings with decision-makers from top-tier SaaS companies such as Gear, Brainly, Contentsquare, and Pearl — creating a pipeline valued at over $800,000.

Key Results $800k+ pipeline generated

40+ meetings booked with high-LTV SaaS companies

Fully scalable outbound engine now in place

Video

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